The Var coast from Sainte-Maxime and Les Issambres to Fréjus, Saint-Raphaël and Agay: beach towns on the Gulf of Fréjus and the Esterel coast.
Listing-weighted across Aug 2026–Oct 2026 · DNA bucket: Sainte-Maxime · EUR
1,535
Tracked Listings
49%
Occupancy
€179
Median ADR
€2,491
Revenue / Month
Occupancy and ADR are measured over 3 completed months of night-by-night Airbnb calendar history so far (Aug 2026–Oct 2026, 22,746 listings tracked in Oct 2026), shown in USD. ADR reflects asking prices. 23,537 listings tracked, counted over Dec 2026's calendars, the best-covered month; the current and upcoming months appear only in the booking-pace chart below, where they show bookings to date and typically rise as the month approaches.
Over Aug 2026–Oct 2026, the 1,535 tracked Airbnb listings in Sainte-Maxime, Fréjus & Saint-Raphaël ran 49% occupancy, 3 points above the 46% Côte d'Azur-wide weighted mean over the same months. The listing-weighted median nightly rate was €179, 0.80× the €225 Côte d'Azur figure; 1-bedroom units, the largest tracked size band at 663 listings, averaged €105 at 52% occupancy. Tracked supply moved from 810 listings in Aug 2026 to 1,535 in Oct 2026, up 90%. 2,693 homes are listed for sale in Sainte-Maxime, Fréjus & Saint-Raphaël, median asking €379,000, the 188 scoring 91.1 or more median 3.4% net yield after tax on all-in cost, median gross yield on all-in cost 5.9% over 2,662 listings with an estimate.
Complete calendar months only — Aug 2026 to Oct 2026. Occupancy is the listing-weighted share of nights booked; ADR is the listing-weighted median asking rate.
| Month | Occupancy | ADR | Listings |
|---|---|---|---|
| Aug 2026 | 71% | €177 | 810 |
| Sep 2026 | 46% | €174 | 1,247 |
| Oct 2026 | 40% | €184 | 1,535 |
Booking pace already on the calendar: Nov 2026 44% (13 listings) · Dec 2026 14% (1,677 listings) · Jan 2027 9% (1,623 listings) · Feb 2027 14% (2 listings). Forward months fill further as dates approach and are excluded from every figure above.
Weighted over Aug 2026–Oct 2026; listing counts are the latest complete month.
| Size | Listings | Occupancy | ADR | RevPAR |
|---|---|---|---|---|
| Studio | 218 | 49% | €80 | €40 |
| 1-bedroom | 663 | 52% | €105 | €54 |
| 2-bedroom | 310 | 51% | €151 | €76 |
| 3-bedroom | 158 | 42% | €288 | €121 |
| 4-bedroom | 108 | 43% | €490 | €209 |
| 5-bedroom+ | 78 | 38% | €686 | €260 |
A second home let to tourists in France needs a change-of-use authorisation wherever the commune requires one, which a commune may make subject to compensation, quotas or a limit per owner (law of 19 November 2024). The rules are per commune: verify them with the mairie before buying.
A furnished tourist let is declared to the mairie and its listing must show its registration number. There is no public register to check a number against, so Brixfox shows a number only where the listing itself discloses one, as disclosed and unverified.
Ask the mairie whether this commune requires a change-of-use authorisation and a registration number for a furnished tourist let, and whether either can be obtained for this property by a new owner. A number printed by the listing belongs to the current owner's declaration and does not transfer with the sale.
France is published region by region. A pin is the portal’s own, which it often blurs; a home pinned only on its commune’s centre is not priced. Freehold, priced in EUR.
Matched on the listing's stated area; a home described as two areas can appear under both. Prices in EUR as listed.
3.4%
Net Yield · Score ≥ 91.1
2,693
Listings
€379,000
Median Asking
€5,625/m²
Median €/m² Built
5.9%
Median Gross Yield
Net yield is the median fully-managed after-tax net on all-in cost of the 188 listings scoring 91.1 or more on BrixfoxScore here (the top decile, ties included), the cut every Brixfox market and region card leads with; the median across all 2,669 listings with a net figure is 1.1%. €/m² over 2,641 listings with a stated building size; gross yield is projected STR revenue over true all-in acquisition cost, over 2,662 listings with an estimate. Net yield after management and tax is on each property page.
Roquebrune-sur-Argens · Côte d'Azur
Saint-Raphaël · Côte d'Azur
Fréjus · Côte d'Azur
Saint-Raphaël · Côte d'Azur
Saint-Raphaël · Côte d'Azur
Saint-Raphaël · Côte d'Azur
Fréjus · Côte d'Azur
Agay · Côte d'Azur
Saint-Raphaël · Côte d'Azur