France Airbnb Performance by Area: September 2026

Data by Brixfox ·

Sailboats moored in the bay of Villefranche-sur-Mer below its hillside town and marina — Brixfox short-term-rental data by area, 2026

Short-term-rental performance in France varies by area. The table below shows how 27,134 actively-rented Airbnb listings across 12 areas performed in September 2026, measured night by night from their calendars.

The areas are ordered by how many listings actively rented, the depth of each market. Read each row across: occupancy, the advertised nightly rate and the revenue estimate for the median listing tell different stories, and no one area leads every column.

France Airbnb performance by area, September 2026

Brixfox calendar data, September 2026. Performing listings = listings with a full September calendar that booked at least 10% of the month’s nights. Occupancy = median share of September nights booked; nightly rate = median advertised rate for September stays; revenue = the median of each performing listing’s estimated September gross (its own occupancy × its own advertised rate × 30 nights), USD — usually a little below the two median columns multiplied together.

AreaPerforming listingsOccupancyNightly rateEst. Sep revenue
Cannes4,97253%$240$3,598
Saint-Tropez3,20950%$281$3,834
Cap Ferrat2,56770%$222$4,394
Antibes2,33267%$186$3,579
Porto-Vecchio2,26460%$233$3,622
Chamonix2,02657%$198$3,172
Annecy1,92767%$165$3,275
Biarritz1,81760%$180$3,063
Ajaccio1,59260%$145$2,580
Sainte-Maxime1,56653%$128$2,048
Landes Coast1,56557%$173$2,884
Sarlat1,29757%$146$2,382

The 12 areas with the most performing listings, of 32 that clear the bar: at least 100 performing listings, 50 of them with an advertised rate. 3 more areas clear it but are left out, because their revenue estimate does not follow from their own occupancy and rate: it rests on the listings that advertise a rate, which differ too much there from the area as a whole. A night counts as booked when its calendar was closed on a reading taken at least a day before the night and ahead of any advance notice the host requires; calendars closed almost end to end with no detected booking, and listings our data engine flags as likely owner-blocked, are left out.

What the data says

  • Cannes has the most performing listings (4,972).
  • Cap Ferrat has the highest estimated September revenue for the median listing ($4,394) and the highest occupancy (70%).
  • Saint-Tropez has the highest nightly rate ($281) and the lowest occupancy (50%).
  • Sainte-Maxime has the lowest nightly rate ($128) and the lowest estimated September revenue ($2,048).

What separates the areas

Estimated September revenue for the median listing runs from $2,048 in Sainte-Maxime to $4,394 in Cap Ferrat, a spread of 2.1 times. Cap Ferrat booked the largest share of September nights (70%), while Saint-Tropez asks the most per night ($281): read across the rows, not down one column.

Read this as a filter, not a verdict

An area figure is a starting filter, never a decision on a specific property. Even in the strongest areas the best-run listings clear far more than it, and the weakest far less. Brixfox computes per-property yield on this same calendar data so an area read like this becomes a specific, underwritable decision.

Seasonality: one month is not a year

Across France’s 6 regions, hosts ask 0.75 to 0.96 times their September rate for November stays and 0.84 to 1.22 times for January, on the same listings. Asking rates show how hosts price the months ahead, not how full those months get. Our night-by-night archive began on 22 July 2026, so the complete months it covers run from August 2026 to September 2026. Underwrite on all twelve months, never on September × 12.

How this is measured

Brixfox tracks 1.8M+ short-term-rental listings across 50+ countries and territories. For the listings whose Airbnb calendars it reads, it keeps each night’s final booked-or-open state in a night-by-night archive that began on 22 July 2026. This post covers September 2026 and the listings we track in France (the 6 regions our France page covers) with a full September calendar (25 or more nights observed). A listing counts as performing if it booked at least 10% of the month’s nights; occupancy and nightly rate are medians across performing listings, and estimated revenue is the median of each performing listing’s own estimate — its occupancy × its advertised nightly rate × 30 nights — which is not the two medians multiplied together and usually sits a little below that product. Nightly rates are what hosts advertise for September stays — Airbnb does not publish what a night actually sold for. A night counts as booked when its calendar was closed on a reading taken at least a day before the night and ahead of any advance notice the host requires. Airbnb closes a night on its own date, and every night inside a host’s notice period of up to seven days, whether or not it sold, so those readings are not counted, and neither is a booking made that late. Some owner-blocked nights remain in the figures; calendars closed almost end to end with no detected booking are left out as unverifiable, and so are listings our data engine flags as likely owner-blocked. An area needs at least 100 performing listings, 50 of them with an advertised rate, to appear. The seasonality ratios compare the same listings’ advertised rates for those months (the median of each listing’s ratio). Informational, not investment advice.

See also