Greece Airbnb, August 2026: occupancy, asking rates and estimated revenue by area

Occupancy is tightly grouped. Mykonos has the highest occupancy, at 84%. Santorini, Heraklion and Oia share the lowest occupancy, at 74%. Chania, Corfu, Zakynthos, Rhodes, Kefalonia, Paros and Naxos each sit at 81% occupancy, and Rethymno is at 80%. Estimated revenue is far more spread out: Mykonos's, the highest in the table, is 4.2 times Heraklion's, the lowest.

Occupancy alone does not decide the order. Santorini and Oia share 74% occupancy, but Oia's asking rate of $532 is above Santorini's $269, and Oia's estimated revenue of $11,442 is above Santorini's $5,879. Among the areas at 81%, Rhodes has estimated revenue of $5,048 on an asking rate of $225, while Paros has $8,264 on $404.

An area figure is a starting filter, never a decision on a specific property. Even in the strongest areas the best-run listings clear far more than it, and the weakest far less. Brixfox computes per-property yield on this same calendar data so an area read like this becomes a specific, underwritable decision.

Across Greece’s 7 regions, hosts ask 0.49 to 0.72 times their August rate for October stays and 0.67 to 0.85 times for December, on the same listings. Asking rates show how hosts price the months ahead, not how full those months get. Our night-by-night archive began on 22 July 2026, so August 2026 is the first complete month it covers. Underwrite on all twelve months, never on August × 12.

Brixfox tracks 1.2M+ short-term-rental listings across 50+ countries and territories. For the listings whose Airbnb calendars it reads, it keeps each night’s final booked-or-open state in a night-by-night archive that began on 22 July 2026. This post covers August 2026, the first complete month that archive covers, and the listings we track in Greece (the 7 regions our Greece page covers) with a full August calendar (25 or more nights observed). A listing counts as performing if it booked at least 10% of the month’s nights; occupancy and nightly rate are medians across performing listings, and estimated revenue is the median of each performing listing’s own estimate — its occupancy × its advertised nightly rate × 31 nights — which is not the two medians multiplied together and usually sits a little below that product. Nightly rates are what hosts advertise for August stays — Airbnb does not publish what a night actually sold for. A night closed on the calendar counts as booked, so some owner-blocked nights remain in the figures; calendars closed almost end to end with no detected booking are left out as unverifiable, and so are listings our data engine flags as likely owner-blocked. An area needs at least 100 performing listings, 50 of them with an advertised rate, to appear. The seasonality ratios compare the same listings’ advertised rates for those months (the median of each listing’s ratio). Informational, not investment advice.